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Pine Hills Warehouse: A Collaborative Build by Seretta and Nox-Crete

As the demand for industrial space continues to rise, the Pine Hills project represents a smart, growth-driven solution—brought to life by two industry leaders: Seretta Construction and Nox-Crete. Located adjacent to an existing warehouse owned by the same client, the new structure was built out of necessity—the original facility simply couldn’t keep up with operational demands. The result is a 112,107-square-foot tilt-up concrete warehouse designed and constructed with speed, quality, and long-term performance in mind.

The project began in January 2025 and was delivered in just six months. Seretta Construction, a seasoned tilt-up contractor, led the execution of 91 concrete panels under general contractor Miller Construction Company. The team also included CLI Architecture and Mendieta Structural Consulting, ensuring a cohesive effort from design through structural engineering. From the earliest stages, Seretta had Nox-Crete’s solutions in mind when developing a plan that balanced construction efficiency with architectural appeal and panel performance.

What made this project stand out was the thoughtful integration of architectural formliners into the panel design, giving the building’s exterior a unique textured finish. These design details required precision during construction—a challenge that Seretta met with technical skill and the support of Nox-Crete’s specialized concrete solutions. To ensure clean, reliable panel separation and prevent surface defects, Seretta used Nox-Crete’s Silcoseal® Select bondbreaker, a trusted product known for consistent release performance across a variety of conditions. For sharp, uniform reveals throughout the panel layout, Clean Line Reveal™ 3 was used to create crisp lines and elevate the overall appearance of the warehouse.

The panels were poured using a 4,000 psi concrete mix with Type 1L cement, enhanced with slag and a water reducer to improve workability and compressive strength. Seretta’s seven-person crew utilized cranes, forklifts, ride-on trowels, laser screeds, and a backhoe to streamline construction and maintain quality at every stage. Nox-Crete’s field team provided ongoing support to confirm proper application of materials and ensure compatibility with the selected formwork systems—especially important when using architectural features like formliners.

For Seretta, the Pine Hills project was also an opportunity to build a new relationship with general contractor Miller Construction. The positive outcome and smooth coordination helped establish a strong foundation for future collaboration. For Nox-Crete, the project reinforced the value of being an active partner on the jobsite—helping to ensure that chemistry and craftsmanship come together seamlessly.

The Pine Hills warehouse stands as a clear example of what’s possible when experienced construction professionals and high-performance materials are aligned from start to finish. Through close collaboration, Seretta and Nox-Crete delivered a structure that not only met the owner’s operational needs but also showcased the best of modern tilt-up design and execution.

Building Smarter with Tilt-Up: Inside the Logistics 429 Project

The Logistics 429 development in Apopka, Florida, is a powerful demonstration of what can be achieved when precision chemistry and tilt-up expertise work in tandem. This two-building warehouse complex—measuring over 260,000 square feet—was brought to life by Seretta Construction with the use of chemicals and accessories by Nox-Crete Inc. which ensured speed, precision, and quality throughout every phase of the project.

Completed in just seven months starting in December 2024, the project involved the construction of more than 225 tilt-up panels across Building 100 and Building 200. Seretta Construction led the on-site execution while working under general contractor Welbro, with design by C4 Architecture and engineering by Mendieta Structural Consulting. From the outset, Nox-Crete played a critical role in supporting the tilt-up process with high-performance concrete solutions tailored to the job’s complex requirements.

Building 100 spanned 116,275 square feet and used 105 panels, while Building 200 measured 146,740 square feet and included 122 panels. Beyond panel erection, the scope of work covered paving, sidewalks, dolly pads, stairs, and ADA-compliant ramps. What set this project apart were the challenging spandrel panels and 8-foot return leg panels, which required exacting placement, consistent surface quality, and close coordination between construction crews and materials suppliers.

Seretta deployed two eight-person crews operating a range of equipment—including cranes, forklifts, ride-on power trowels, laser screeds, and backhoes—to maintain momentum without compromising craftsmanship. The team used a 4000 psi concrete mix with Type 1L cement and #57 stone aggregate, 20 percent fly ash and omitting air entrainment to achieve the desired strength and finish characteristics.

To support the integrity and appearance of every panel, Nox-Crete’s Silcoseal® Select bondbreaker was applied to all casting beds, providing consistent separation and reducing surface defects across both buildings.

Throughout the build, Seretta had to adapt to environmental conditions—particularly during the colder months. With early-morning pours subject to freezing temperatures, the team utilized a non-calcium accelerator to ensure the concrete cured properly and the schedule stayed on track.

The result was a high-performance set of buildings that delivered on both structural and aesthetic goals. Architectural features like corner treatments and entrance panels added design value and visual interest, elevating the project beyond standard logistics facilities. The strong attention to detail by Seretta and trusted products by Nox-Crete ensured these finishing touches were executed with consistency and care.

Logistics 429 stands as a testament to what’s possible when experienced builders and trusted product partners join forces. With Seretta Construction’s craftsmanship and Nox-Crete’s construction chemical solutions working hand-in-hand, the project sets a new benchmark for modern tilt-up construction in the region—and a model for future builds.

Cure & Seal 1315 A – At Davidson Park in Milwaukee

Creating Community in Concrete: Nox-Crete Supports Davidson Park in Milwaukee

In the heart of Milwaukee’s Near West Side, an exciting new community space has come to life, transforming what was once a 4-acre parking lot into a soulful, vibrant green space for residents and visitors alike. Davidson Park, created by the Harley-Davidson Foundation in partnership with internationally renowned Heatherwick Studio, is a testament to creative design and community collaboration. HGA, the project’s architect and engineer of record, and Greenfire Management Services, the construction partner, worked with Heatherwick Studio to turn the vision into a welcoming reality.

Nox-Crete is proud to have contributed to this remarkable project, providing our dependable Cure & Seal 1315 A to help ensure the park’s durability and aesthetic appeal. Designed to protect and enhance concrete surfaces, Cure & Seal 1315 A is a solvent-based, 25% high-solids, copolymer formulation that creates a vapor seal to retain moisture for proper curing. Within 30 minutes, it forms a dust- and tack-proof surface, providing robust protection against weather and wear.

Why Cure & Seal 1315 A?

Cure & Seal 1315 A stands out for its versatility and high-performance capabilities:

  • Durable Protection: The high-solids, copolymer formulation performs effectively in both warm and cold conditions, making it ideal for diverse climates like Milwaukee’s.
  • Rapid Application: When applied, it dries to a dustproof, tack-free state within half an hour, ensuring that concrete surfaces are quickly shielded from rain, scuffing, and foot traffic.
  • Long-Lasting Beauty: This cure and seal compound doubles as a curing agent and high-gloss sealer, preserving both the durability and the visual appeal of concrete surfaces.

A Project for the Community, By the Community

Davidson Park represents the power of community-driven design. “Voices from all over the Near West Side—from Potawatomi leaders to local students and community groups—played a crucial role throughout the process,” said Peter Balistrieri, Principal and National Corporate Market Sector Leader at HGA. “This is truly a park for the community, by the community.” It’s a space where the Milwaukee community can gather, connect, and enjoy their surroundings, shaped by the input and collaboration of local stakeholders.

At Nox-Crete, we’re thrilled to have contributed our expertise in concrete care to support this space’s longevity and appeal. We take great pride in being part of a project with such a lasting impact on the community.

Would you like to see your Nox-Crete project featured? If so, we’d love to hear from you! Email us at marketing@nox-crete.com with your project details, and let’s showcase the role concrete can play in building spaces that connect and inspire.

Nox-Crete Honored with the Robert Aiken Memorial Award

Photo from left to right: Jonas DeWeber, Stephen Linn, Derick Rainey, Mitch McCaulley - (Photo © PhotographyG.com)

We are excited to share a proud moment in our company’s journey. Nox-Crete was recently honored with the prestigious Robert Aiken Memorial Award at the Tilt-Up Concrete Association's 2024 Tilt-Up Convention & Expo. This recognition celebrates innovation, vision, and the relentless drive to push the boundaries of what’s possible in the tilt-up construction industry—and we couldn’t have achieved it without the unwavering support of our incredible team, dedicated customers, and valued distributors.

A Shared Commitment to Innovation

The Robert Aiken Memorial Award is presented to individuals or companies that embody a visionary commitment to advancing the industry, solving challenges, and breaking new ground in tilt-up construction. As one of the founding fathers of tilt-up, Robert Aiken revolutionized the field with his inventive spirit, championing the idea of casting panels face-up on tilting platforms—allowing for a new level of architectural craftsmanship and aesthetics in what had previously been known primarily for structure.

At Nox-Crete, we take great pride in carrying forward that legacy of innovation. Since 1956, when Carl Linn introduced the world’s first chemically active form release agent, we’ve been committed to providing solutions that help contractors, developers, and construction professionals build better. From the groundbreaking Nox-Crete Form Coating and Deactivator, which transformed how contractors worked with concrete and extended the life of plywood forms, to today’s cutting-edge products that include our valued bondbreakers and tilt-up accessories that meet the evolving demands of modern tilt-up construction, we continue to push the boundaries of possibility.

Our Promise to You

This award is more than just a recognition of past achievements—it’s a reminder of our commitment to continually deliver products and solutions that not only meet today’s challenges but also anticipate tomorrow’s needs.  Whether it’s developing advanced bondbreakers, innovative curing compounds, or new ways to enhance concrete performance, we are dedicated to helping you succeed by providing the tools that make your projects smoother, more efficient, and more durable.

We are incredibly grateful for your trust in Nox-Crete and for being an essential part of our journey. Together, we will continue to drive innovation, solve complex challenges, and shape the future of tilt-up construction.

Thank you once again for your continued support, and here’s to many more years of innovation and success together!

Protecting and Enhancing Hotel Entrances with Tri-Shield – Cure, Seal and Waterproof Concrete

When guests arrive at a hotel, their first impression often begins at the entrance. In fact, approximately 80% of hotels feature a covered entrance, known as a porte-cochère, which not only offers shelter but also sets the stage for a guest's experience. For hotels looking to make a lasting impression, maintaining the pristine condition of their decorative and stamped concrete is crucial. Nox-Crete's Tri-Shield - A solvent-based acrylic polymer and silane type membrane cure, water-repellent and sealer is specifically designed to protect these surfaces from harsh environmental elements while enhancing their natural beauty with a glossy, wet-look finish.

Tri-Shield provides an exceptional defense against winter salt damage, a common concern for hotel owners and property management companies. Winter salt can wreak havoc on concrete surfaces, leading to unsightly damage and costly repairs. Tri-Shield features a silane additive that penetrates deeply into the concrete, creating a protective barrier that repels salt, water, and other harmful substances. This prevents water from penetrating the concrete during the winter months that causes freeze/thaw damage. This advanced protection not only preserves the integrity of the concrete but also extends its lifespan, making it a smart investment for any hotel or property management company looking to reduce maintenance costs while maintaining a high standard of appearance.

Beyond its protective capabilities, Tri-Shield significantly enhances the aesthetic appeal of decorative and stamped concrete. The gloss wet-look finish it imparts highlights the intricate designs and textures, bringing out the full beauty and shine of the surface. This enhancement ensures that the hotel entrance remains vibrant and inviting, creating a memorable experience for guests. The glossy finish with a second coat not only adds visual appeal but also conveys a sense of cleanliness and luxury, aligning perfectly with the hospitality industry's standards.

To further enhance safety and functionality, Nox-Crete recommends using their Non-Slip Additive for porte-cochères and covered entrance canopies. This additive consists of finely ground bleached aluminum oxide, which is broadcast and back-rolled into the last coat of sealer. This process improves slip resistance, making it a crucial addition for areas exposed to foot and vehicle traffic. Ideal for pool decks, walkways, steps, patios, and garage floors, the Non-Slip Additive is designed for exterior concrete surfaces and is compatible with both water and solvent-based sealers. By incorporating this additive, hotel entrances can maintain their aesthetic appeal while ensuring the safety of guests and staff.

Hotels and property management companies are consistently looking for ways to improve the durability and appearance of their properties while enhancing safety. By offering these Nox-Crete solutions as an add-on service, contractors can provide significant value to their clients. The benefits of reduced maintenance costs, enhanced visual appeal, and improved safety are compelling selling points, making these products attractive propositions for property managers seeking to elevate their facilities' curb appeal.

Partnering with Nox-Crete and utilizing Tri-Shield and the Non-Slip Additive not only enhances the quality of concrete surfaces but also positions contractors as experts in their field, capable of offering cutting-edge solutions to common problems. These products are easy to apply and provide long-lasting results, ensuring that contractors can deliver outstanding service with minimal effort. By incorporating Tri-Shield and the Non-Slip Additive into their offerings, construction professionals can strengthen their relationships with hotel owners and property managers, ultimately driving business growth and success.

In conclusion, Nox-Crete's Tri-Shield - Silane Cure and Sealer, along with the Non-Slip Additive, are vital tools for protecting, enhancing, and ensuring the safety of decorative and stamped concrete in hotel entrances. Their superior protection against winter salt damage, ability to create a striking gloss wet-look finish, and improved slip resistance ensure that hotel porte-cochères and canopy entrances areas remain beautiful, durable, and safe. For construction distributors and contractors, these products offer an easy upsell opportunity that adds value to their services and meets the needs of discerning clients in the hospitality industry.